Cold intro 1 of 3: The diet rule that backfires
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Set: Cold introduction
Angle: Calorie counting backfires
Best for: Any list, including people new to you
When to send: Day 1

SUBJECT 1: The diet rule that backfires on most of us
SUBJECT 2: Why eating less stopped working for you
SUBJECT 3: {!firstname_fix}, a quick question about calories
PREHEADER: Small portions, careful counting, and the weight still came back. Here is why.

--- BODY ---

Hi {!firstname_fix},

If you have ever been on a diet, you were probably told the same thing I was: eat less, count every calorie, and the weight will come off.

So you tried it. Small portions, a bit hungry most of the day, a running total in your head.

Maybe some weight did come off. Then life got busy, the hunger won, and the pounds found their way back.

Tracey Trimmer says that is not a willpower problem. In her free presentation she explains why she believes cutting calories hard puts your body into what she calls "panic mode", where it hangs on to fat instead of letting it go. She also makes the point that much of the weight people lose on a crash diet is water and muscle, not fat.

Her answer is the opposite of what most diets ask of you. No calorie counting. No food you are banned from eating. No extreme workouts. You eat properly, and plenty, and you learn which foods work for your body.

==> Watch Tracey's free presentation here [Link this to https://hop.clickbank.net/?affiliate=YOURIDHERE&vendor=trimmerm&tid=YOURTRACKINGHERE&type=main]

[Personal touch: add one honest sentence about a diet you or your readers tried that did not last.]

It is free to watch, and it might change the way you think about your next meal.

[Your Name]

P.S. Tracey is clear that this is not a "cheat day" plan. When she says no food is forbidden, she means it.

Disclosure: I may earn a commission if you buy through my link, at no extra cost to you.
